I coded all the big banners by hand. Sure, you can achieve similar results with page builders, but in my experience it takes longer to get everything just right, there’s always a ton of random little problems, and they’re bloated as hell and run like molasses on a winter’s morn.
Miyuki-san is of a generation that doesn’t always jam with cutting edge technology, and she vastly preferred something simple that would require no puttering about with. So I hand coded a simple — yet fully responsive — one page design featuring photos of her work, links to her Instagram, and contact information.
“Kure is a port and major shipbuilding city located on the Seto Inland Sea in Hiroshima Prefecture. However, much of Kure’s rich history and unique culture lies hidden below the surface of its maritime image.”
Content wise, the product is intangible, as are most of its results, so the challenge with the sales page stemmed from creating catchy yet accurate ways of expressing the benefits of the e-series.
In addition to building out the site, I also provided instruction in best blogging practices, SEO management, and promotional strategies.
My client wanted a design that reflected her professional attitude—strength, femininity, and business savvy. Her logo was red, so I went with a split-complimentary blue and purple palate to emphasize those qualities.